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AliExpress Records Over 3-Digit Sales Growth in Key Overseas Countries on Double 11 Sales Debut
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On the first day of the Double 11 sales, BABA-W (09988.HK)'s AliExpress recorded an over three-digit incline in sales in key markets such as South Korea, Brazil, the Middle East and the US, compared with the first day of the blowout sale in August, according to Chinese media.

The overseas market investment in 2024 AliExpress Double 11 campaign, which will be held on 11-18 November, surged by 1x, followed by the Black Friday shopping event, which will be held from 22 November to 3 December, pursuant to the report.

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