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<Research>HSBC Research: TENCENT (00700.HK) Game & Advertising Biz Outlook Solid w/ Strong Start from 'Assault Fire'
Recommend
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Positive
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Negative
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The outlook for TENCENT (00700.HK)'s game and advertising business remains healthy, with 'Assault Fire' starting strong and low market erosion risk when launching new versions, HSBC Global Research issued a research report saying.

Meanwhile, advancements in AI technology have been made in recruitment and organizational restructuring, while large user base remains a core competitive advantage.

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Therefore, the broker kept rating at Buy for TENCENT, with a target price of $770, and lowered its 2025-2027 non-IFRS net profit forecasts by 1-2%.
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