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Fitch Estimates Mid-Single-Digit Decline in This Yr's CN PV Retail Sales, Ongoing Profit Margin Pressure on Automakers
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Fitch Ratings estimates that retail sales of passenger vehicles (PVs) in China will record a mid-single-digit decline this year owing to the gradual withdrawal of subsidies suppressing demand and accelerating structural upgrades, especially in the electric vehicle sector.

In addition, while regulatory measures for "anti-involution" may help stabilize pricing starting from 2Q26, Fitch still believes automakers will face profit margin pressure from rising component costs and intense competition.

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