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Keeta For Business Now Serves 100+ Operating Enterprises in HK
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ICBC Asia and MEITUAN-W (03690.HK)'s Keeta announced a strategic partnership. Keeta stated that its corporate service platform, Keeta for Business, is rendering ICBC Asia a one-stop service, covering digital management of corporate dining allowances and benefits distribution for thousands of employees. This is expected to enrich employees' meal options, enhance dining quality, and assist enterprises in improving administrative efficiency and employee satisfaction.

Keeta for Business was launched in Hong Kong last March, offering a one-stop corporate consumption platform. The service scenarios include corporate dining, employee benefits, and corporate procurement services. By far, Keeta For Business has served over 100 enterprises operating in Hong Kong, including integrated multinational corporations, international financial institutions and banks, schools, and charitable organizations.

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Keeta's Hong Kong General Manager, Shen Jian, stated that the strategic cooperation with ICBC Asia will further strengthen the synergy between the two parties in the fields of digital finance and lifestyle services in Hong Kong. It is expected to continuously create value for Hong Kong citizens, couriers, and merchants, promoting high-quality development of the local economy.
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